KATERYNA VASYLENKO
Marketing Professional
Since 2020, I've immersed myself in marketing with various tasks - from SEO audits and SMM to content writing and creating visual materials. I've successfully constructed two websites on online platforms, I have skills in creating short visuals and editing videos. My strength is a creative approach to marketing and a passionate desire to develop in this field.
PORTFOLIO
With a marketing and digital expertise background, I managed social media, websites and excelled in copywriting, SMM design, and e-mail marketing. My technical SEO proficiency coupled with freelancing as a Social Media Manager, showcases my adaptability, multitasking and fast learning.
Here are some examples of my works.
TECHNICAL SEO AUDITS
In my role as a Technical SEO Specialist at Semalt, I conducted comprehensive audits for clients' websites, demonstrating a meticulous approach to optimizing site performance. Through detailed semantics research, I crafted actionable recommendations, providing clients with strategic insights to enhance their online visibility. My technical expertise extends to creating precise tasks for copywriters and developers, ensuring a holistic and effective SEO strategy.
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WEBSITE BUILDING
As a Digital Marketing Specialist, I showcased my proficiency in website building. Leveraging platforms like WordPress, WIX, and Weblium, I crafted visually appealing and functional websites. From designing on-brand visuals to administrating the WordPress platform, my role at Biosol reflected my commitment to delivering comprehensive website solutions tailored to meet clients' needs.
WEBSITE AUDITS
I specialized in conducting thorough website audits to optimize online performance. Through analysis, I identified areas for improvement and provided clients with detailed recommendations for enhancing website functionality, user experience, and search engine visibility.
COPYWRITING
I excelled in multilingual copywriting across Ukrainian, Russian, and English platforms. Crafting compelling content for social media, websites, sales presentations, and online webinars, I ensured consistent and engaging messaging tailored to diverse audiences. My proficiency extended to creating impactful copies for various channels, showcasing my ability to communicate effectively in three languages and cater to a global audience.
STRATEGY
Everything starts with analysis and planning.
Here is a short version of the marketing strategy I created for an energy industry client, who never run marketing before.
SMM
As a Social Media Manager across international platforms, I demonstrated prowess in social media strategy development and content creation, catering to audiences in the US, Canada, and Ukraine. From creating engaging content plans and writing captivating copies to designing visuals and setting up targeted Facebook advertisements, my SMM expertise ensures a dynamic and effective online presence.
Click on the circles below to view examples.
THANK YOU FOR YOUR ATTENTION
I would welcome the chance to further discuss my qualifications and how I can contribute to your company's success.
kateryna.vasylenko.marketing@gmail.com
+447393475852
